Nathaniel Ru and Sweetgreen: The Definition of Success

Success is defined in many different ways. However, one of the most common definitions of success has a lot to do with wealth. Some people say that being successful is having a lot of money. In other cases, success is measured by the wealth and materials the individual has. It could be anything from the clothes he wears to the car he drives.

Then there are some people who have a more intangible definition of success. This type of definitions falls more along the line of enjoying what one is doing. One person, a business owner by the name of Nathaniel Ru defines success by the lasting impact one has on his community and even the world at large.

Nathaniel Ru has stated that everything an individual does should last longer than the individual himself. Another thing that he has made clear is that people do not buy what a businessman does, they buy how it is done.

Keeping these statements in mind, he has made sure that he has taken on the industry of fast food and has looked at ways that he can solve the problems in the industry and put it on a path to a healthier version of itself.

Nathaniel Ru’s path has led him to the founding of Sweetgreen, a fast food company that sells salads and healthier meals as opposed to the usual hamburgers and fries.

This type of fast food company is a great alternative to the other fast food enterprises in that it brings about a lot of healthier items. Nathaniel is also using his company to encourage connections among people in the community. A large part of a healthier lifestyle is having a social circle. Read more: Nathaniel Ru Blazes a Trail in The Height Food Industry | Affiliate Dork

One thing that can be said about Sweetgreen is that it is one of the signs of a culture of society that is waking up to something that is deeper and meaningful. The age of gratification is slowly ending as people are learning what is meaningful.

Therefore, people are paying more attention to the health benefits that they can get from the food they eat as opposed to the taste.

Learn more about Nathaniel Ru:

http://www.businessinsider.com/sweetgreen-founder-interview-nathaniel-ru-2016-3
http://www.bizjournals.com/washington/news/2016/09/23/bluecart-simplifying-restaurant-orders-video.html

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